VIDEO

How AI helps create more one-to-one customer connections.

Mike Woods, CMO at YouGov, discusses how AI and data are shaping the future of marketing by giving marketers more control over the buyer journey.

https://video.tv.adobe.com/v/3480311?quality=9&end=nothing&captions=eng&hidetitle=true
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https://main--da-bacom--adobecom.aem.live/fragments/resources/cards/thank-you-collections/thought-leadership

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Title
Strengthening the buyer journey with AI and data.
cardDate
2026-03-06
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CardDescription
YouGov CMO Mike Woods highlights how AI and data help marketers personalize at scale and take greater ownership of the buyer journey.
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caas:content-type/demos-and-videos
Tags
caas:content-type/demos-and-videos, caas:topic/thought-leadership