Adobe Experience Manager Assets

Next generation digital asset management.

You have thousands of assets you need to create, manage, deliver, and optimize. Adobe Experience Manager Assets is the cloud-native DAM that helps you do it all — at scale.


Digital asset management
We offer the first DAM that combines the scalability of the cloud, the ability to continuously customize, and the power of AI and automation to meet the complex needs of your organization. Learn more

Native Creative Cloud connection
We encourage collaboration. Make it easier for creatives to create, marketers to approve and publish, and both teams to work together better. Learn more

Asset automation
We help you work smarter. Use AI to automate tagging, cropping workflows, distribution, and powerful asset microservices — to do in minutes what used to take hours. Learn more

Rich media delivery
Amplify content velocity by reusing digital assets to rapidly compose, adapt, and deliver dynamic experiences across devices and channels. Learn more

We're a Leader in digital asset management.

See how we received the highest scores possible in 19 criteria, including Search, Usability and User Interface, and more. Read The Forrester Wave™: Digital Asset Management for Customer Experience, Q4 2019.

How we're different

Our DAM offers native Creative Cloud connectivity

No other DAM offers built-in connectivity to tighten creative processes upstream and marketing projects downstream. Accelerate the creative process with smoother collaboration — from design through delivery.

Learn more about native CC connection

Our DAM makes experience automation easy

No other DAM offers a central cloud-native solution with governance rules and automated workflows. Use one master file to rapidly compose, adapt, and deliver dynamic experiences with speed and impact.

Learn more about asset automation

Our DAM gives you content intelligence

Use machine learning and advanced algorithms — powered by Adobe Sensei — to discover hidden assets with auto-tagging, accelerate slow processes with automated workflows, and decide what matters with insights and analytics.

Learn more about smart digital asset management

Our DAM is cloud native and extensible

You no longer have to choose between the scalability of the cloud and the customization you need to better serve your customers. Benefit from peak DAM performance, continuous innovation, and powerful new microservices enabled by the cloud.

Learn more about Cloud Service

Recommended for you

Let’s talk about what Adobe Experience Manager Assets can do for your business.

Let’s talk about what Adobe Experience Manager Assets can do for your business.