Doug Martin of General Mills on marketing and sustainable growth. | Adobe UK
PODCAST
Doug Martin (General Mills) on sustainable growth

Listen now

Doug Martin of General Mills on marketing and sustainable growth image

Podcast information

In this episode of CMOtalk Klaas and Adam talk to Doug Martin, Chief Brand & Disruptive Growth Officer at General Mills. Doug plays an important role in the long-term growth strategy of the 150-year-old global food company. Today we’re going to talk about the role of the CMO. How can a CMO influence a company's future in tangible ways that spur sustainable growth?

Speaker

Doug Martin

Doug Martin

Chief Brand & Disruptive Growth Officer at General Mills

  • Tracy Stallard of AB InBev and agency draftLine

    Global VP of consumer experiences Tracy Stallard discusses meaningful marketing and how brands can act more responsibly.

  • The CCO of Domino’s Pizza on customer journey and innovation.

    Chief commercial officer Nicky Claeys discusses varied customer experiences and how Domino’s retains its 50% share of the global pizza delivery market.

  • The CMO of Reckitt discusses building diverse marketing teams.

    Ranked as one of AdWeek’s top marketing minds, Gary Osifchin shares how to develop a diverse and inclusive marketing team where creativity thrives.