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Real-time Customer Profile
Brands need a 360-degree customer profile updated in real time to ensure personalised engagement in the context of their customer journey across channels and interactions.
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See what makes Real-time Customer Profile work.
Data ingestion
Enhance a unified customer profile with data streamed in real time or batch updates.
Identity resolution
Connect the customer identity dots across datasets by stitching together data from your sources using customer identities from each dataset.
Intuitive audience designer
A visual canvas to create, rank and enrich audiences for personalised real-time journeys or campaigns.
Central cross-channel profile
Ingest data about a customer across multiple touchpoints and merge it into a single, central and constantly updated customer profile.
Dynamic segmentation
Move your customers in and out of your audiences and journeys dynamically in real-time as your customer profiles update.
Learn more about advanced customer journey orchestration with Adobe Journey Optimizer.
Related content
https://main--bacom--adobecom.hlx.page/fragments/products/cards/adobe-journey-optimizer
title
Build 360-degree customer profiles for a cohesive journey.
CardDescription
Adobe Journey Optimizer helps create personalised engagement across channels and interactions with customer profiles that update in real time.
cardDate
2023-01-10
altCardImageText
cardImage
primaryTag
caas:content-type/product
Tags
caas:business-unit/experience-cloud,caas:content-type/product,caas:products/adobe-journey-optimizer,caas:content-type/product-page