Adobe Experience Platform Location Service
Add location to the marketing equation.
Adobe Experience Platform Location Service lets you add the location dimension to your analysis, so you can understand customer visits. Plus, you can identify key audiences and engage with them!
Benefits
Identify actionable insights.
Get rich insights on audience locations by points of interests — places like stores, parks, stadiums, and more. Stay in the loop by setting actionable alerts for entries or exits on a point of interest.
Make life easier with automation.
Integrate with comprehensive APIs to automate how you manage points of interest.
Developer friendly.
Use modular, open-source SDKs to quickly get started with location and point-of-interest tracking in your mobile apps.
Experience Platform Location Service Features
Fuse the digital and physical worlds.
We've made it easy for you to understand how your audiences interact with points of interest. Experience Platform Location Service makes it easy to take action on your location insights across Adobe Experience Cloud. By harnessing the location dimension, you can design and deliver more relevant experiences.
Create and manage points of interest using an intuitive user interface or a flexible set of web APIs.
Get alerts on points of interests even when the mobile app is in the background with user permission.
Create custom alerts and rules to report and act on location insights.