ADOBE EXPERIENCE PLATFORM AGENT ORCHESTRATOR
Elevate personalized experiences with human vision and AI execution.
Unlock your organization’s growth potential with AI innovations that help your teams shape extraordinary customer experiences. Adobe’s agentic framework amplifies your teams’ capacity, combining their uniquely human qualities — creativity, connection, and innovation — with AI to deliver experiences faster and with greater impact.
https://main--bacom--adobecom.hlx.page/fragments/ai/exceptional-customer-experiences
Explore the features and capabilities of Adobe Experience Platform Agent Orchestrator.
Adobe Experience Platform Agent Orchestrator is the technology underpinning Adobe’s agentic framework — powering the building and coordination of Adobe Experience Platform Agents. It also enables collaboration with third-party agents to solve complex problems and aid decision-making. Built on Adobe Experience Platform, these agents empower your teams to focus on strategy, creativity, and driving high-impact outcomes.
- Teams
- Customers
- Ecosystem
Boost team capacity and creativity.
Empower marketing, analytics, and operations teams with intelligent agents that increase productivity and free up time, helping them meet their goals faster.
- Help web teams optimize speed, site engagement, traffic, and security at scale with Site Optimization Agent.
- Create, optimize, and personalize content faster with Content Production Agent.
- Give marketers the capacity to support more campaigns with Audience Agent.
- Expand the capacity of data analysts and support reporting and insights needs across the organization with Data Insights Agent.
- Tap into interactive guidance to easily troubleshoot, diagnose, and escalate product issues with Product Support Agent, powering faster time to resolution and increased productivity.
Learn how Adobe Agents power the following products:
Adobe Experience Manager Sites Optimizer
Adobe GenStudio for Performance Marketing
Adobe Journey Optimizer
Adobe Customer Journey Analytics
Provide white glove experiences at scale.
Engage customers with real-time, intent-driven, personalized conversations at a depth and scale that’s only possible with agentic AI.
- Help customers discover the right products based on real-time preferences and intent signals with Product Advisor Agent.
- Nurture leads and shorten sales cycles with Account Qualification Agent that delivers personalized engagement and information to buyers when they need it.
Meet your unique business needs.
Use Agent Composer to tailor Adobe Experience Platform agents to meet your specific needs and workflows, and to build broader solutions that incorporate these agents.
- Combine and orchestrate multiple agents to unlock powerful new capabilities.
- Leverage agentic solutions that combine the power of Adobe Experience Platform Agents with the rest of your technology stack.
- Access Adobe Experience Cloud applications from any Microsoft 365 application, while working with Adobe Marketing Agent for Microsoft 365 Copilot.
The technology powering agentic experiences.
Adobe Experience Platform Agents
are a new class of enterprise intelligence designed to work alongside marketing and creative teams. These role-based agents can automate high-value tasks, surface actionable insights, and create capacity, so teams can spend more time on the work that drives outcomes.
Adobe Experience Platform Agent Orchestrator
is the platform layer for building Adobe Experience Platform Agents, powering their ability to understand context, retrieve precise information, plan multi-step actions, drive intelligent automation, refine responses, and automate key workflows.
Agents purpose-built for customer experience.
*Coming soon and in development
Account Qualification Agent*
Engage buying groups through intent-based, conversational experiences and qualify and hand off leads to sales or business development representatives.
Audience Agent*
Drive more effective and impactful campaigns by providing audience specialists with automated audience and buying group creation, management, insights, and optimization.
Content Production Agent*
Streamlines content creation, optimization, and management for marketing teams and personalizes content for target audiences based on marketing objectives for more seamless workflows and faster ideation.
Data Engineering Agent*
Accelerate data modeling, onboarding, quality assurance, data query development, and data lifecycle management to help data engineers power customer experience with optimal data.
Data Insights Agent
Automate data analysis and visualization for faster reporting and insights across the organization.
Experimentation Agent*
Identify key conversion drivers and opportunities to improve performance, guiding and prioritizing testing and optimization efforts.
Journey Agent*
Help marketing teams ideate, analyze, and manage journeys and optimizations, and B2B teams author and implement journey optimization for leads and accounts.
Product Advisor Agent*
Engage customers with in-the-moment conversational experiences and offer recommendations that drive product discovery and consideration.
Product Support Agent
Troubleshoot and resolve product issues faster with interactive self-service guidance for better efficiency and productivity.
Site Optimization Agent
Empower web teams to optimize site performance, increase web traffic, improve site engagement, and identify security issues at scale.
Workflow Optimization Agent*
Drive greater productivity and agility by helping marketing operations manage project health, identify risks, and recommend prioritization strategies.
Why Adobe?
Grounded in real-time customer data and content.
Adobe Experience Platform comprehends and interprets customer data, brand content, and consent for enhanced decision-making and rich expression — and extends these capabilities to third-party enterprise data sources.
https://main--bacom--adobecom.hlx.page/assets/icons/products/experience-platform/trust-security.svg
Built for customer experience orchestration.
With Adobe’s deep domain expertise in customer experience workflows and data structures, pre-built agents reduce complexity and accelerate time to value. They also support a breadth of use cases across practitioners and end customers.
Founded on responsible AI.
Committed to accountability, responsibility, and transparency, Adobe has standardized design, development, and deployment processes. These include training, testing, and a review process overseen by an AI ethics review board.
Enterprise security and privacy standards.
Adobe safeguards customer data through collection, storage, and usage. Adobe agents leverage enterprise security, privacy, and governance controls in Experience Platform to adhere to your brand's trust standards.
Learn more about Experience Platform Agent Orchestrator.
Let us show you the full power of Adobe Experience Platform Agent Orchestrator.
