Elevate your customer experience with Adobe.

Adobe empowers brands to connect with prospects and customers in the ideal moment, across any touchpoint. Our unified foundation for data management, journey orchestration, and content activation lets your teams deliver the kind of personalized, relevant experiences that replace customer indifference with lasting relationships. When combined with real-time, AI-driven customer insights and a high-powered content supply chain, your marketing teams have everything they need to increase customer lifetime value.

https://main--bacom--adobecom.hlx.page/assets/videos/solutions/unified-customer-experience/media_131497e10b9432a3b34395067c0bfa6cf807c6094.mp4#autoplay1 | Three charts, one showing partner audiences, one overlapping audiences, and one high value audiences.

Reach high-value prospects and strategically build lifetime value.

Rich, unified customer data and AI-driven insights let your teams prospect for new customers more strategically and understand the impact of brand-building tactics on the rest of the customer journey. Adobe’s approach to customer acquisition solution helps teams make smarter media investments, target the right prospects, and refine and accelerate campaign results. This lets them drive more effective business growth and demonstrate marketing value.

Learn about customer acquisition

Engage each customer with moments that matter.

Transform one-time transactions into long-term loyalty by engaging customers based on their unique journey with your brand. With customer-centric engagement, Adobe helps you unify customer behavior across channels and devices to provide precise, holistic insights for optimized engagement. Leveraging AI and real-time data, marketing teams can quickly deliver tailored engagement at scale to ensure customer success and maximize business impact.

Learn about customer engagement

https://main--bacom--adobecom.hlx.page/fragments/products/modal/videos/real-time-customer-data-platform/collaboration/media_19aa80162a39dc4fca8f26ec8dee690aeee677408.mp4#autoplay1 | AI-generated audience and their influential traits, and a targeted email
AI using customer behavior context data to generate a personalized offer

Create, repurpose, and activate content for connected customer experiences.

Personalize every customer interaction with tailored content across channels to ensure a consistent omnichannel customer journey. Adobe goes beyond multi-channel content activation by helping marketers understand content effectiveness and accelerate time to market with AI-powered tools.

Learn about omnichannel content activation

https://main--bacom--adobecom.hlx.page/fragments/products/customer-success-stories/customer-experience/customer-experience-overview-customer-stories

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Learn more about unified customer experience.

Content as a Service v3 - customer experience - Tuesday, February 18, 2025 at 15:50