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https://main--bacom--adobecom.hlx.page/assets/videos/products/workfront/media_1faed8253414d7b913e6238348256ce1e5f2526f7.mp4#_autoplay1 | Workfront campaign user interface, showing a Gantt chart for a marketing agency's 2024 campaign calendar.

ADOBE WORKFRONT

Plan, assign, and execute work from one place.

Build a marketing system of record by centralizing and integrating work across teams and applications with the industry-leading enterprise marketing work management application.

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Explore the features and capabilities of Adobe Workfront, your marketing system of record.

  1. Planning
  2. Centralize work
  3. Automate
  4. Review & approve
  5. Measure & report
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Helping some of the world’s biggest companies build a marketing system of record.

Learn more about Workfront.

Content as a Service v2 - workfront-overview - Tuesday, August 6, 2024 at 16:04

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Unlock more with Adobe integrations.

Connect Adobe products to create experiences that are right on time and just right for your customers.

Workfront plus Adobe logos.

Workfront + Adobe Experience Manager Assets

Connect your content creation and activation workflows to reduce time to market and increase the findability and reuse of content you create.

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Workfront example of a Frame.io integration, showing approved and pending progress indicators.

Workfront + Frame.io

Create a unified review and approval experience to help creatives, marketers, and stakeholders collaborate more effectively than ever.

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Workfront example of a Creative Cloud integration, showing personalized content and its percent complete indicator.

Workfront + Creative Cloud

Give creatives the ability to see projects and priorities without leaving their favorite Creative Cloud apps.

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Questions? We have answers.

What is Workfront?
Adobe Workfront is a cloud-based work management solution that helps teams and organizations plan, track, and manage their work efficiently. It is designed to streamline project management, task collaboration, resource management, and portfolio management across various teams and departments.
How do you build a marketing system of record?
In a world of growing content demands and fragmented data, you need to think strategically about your operations. Workfront helps you lay the groundwork for centralized management of your entire marketing lifecycle – leading to comprehensive visibility, robust project management, valuable insights, and the orchestration of campaigns at scale.
What is workflow automation?
Workflow automation is a business process that uses software to automate repetitive tasks like email communication, data entry, and software updates to increase work productivity and efficiencies.
What does Adobe Workfront integrate with?
Workfront includes native integrations with today’s top enterprise tools and systems, including Adobe Experience Manager, so your team can continue to work with focus, efficiency, and productivity.
How does Adobe help with project management?
Workfront offers robust project management capabilities, allowing managers to view team capacity, allocate resources to projects and tasks, and balance workloads across teams or individuals. It also provides tools for resource scheduling, capacity planning, and skill-based resource allocation.
How does Workfront help with cross-team collaboration?
Workfront helps cross-team collaboration by enabling efficiencies through every stage of a project and simplifying review and approval cycles.