Connect Marketo Engage to products in Adobe Experience Cloud to maximise your investment and further enhance your customer experience by syncing audiences and triggering workflows based on customer activity and insights. Marketo Engage connects to Experience Manager Assets, Audience Manager, Target, Analytics, Workfront, Real-Time CDP and Advertising.
Easy initial sync and hassle-free maintenance so you can focus on effective lead management — engaging the right leads with the right content at the right time. A closed-loop connection ensures Marketing and Sales can co-ordinate to quickly convert leads. High-value updates are automatically pushed in real time so Sales can make informed decisions.
Close the gap between Marketing and Sales by creating shared insight into lead and account behaviour. Use Marketo Engage scoring rules to send the most qualified leads to Sales in Dynamics CRM, so sellers are focused on the leads most likely to buy and become life-long fans. Understand your customer needs through account-level insights and unified reporting.
Synchronise Marketo Engage and SAP C4C CRM with bi-directional, real-time and batch syncs. Syncs can be scheduled, event-driven or triggered on-demand for easy and flexible data flow. Shared visibility makes lead and account data easily accessible, keeping your Sales and Marketing teams in lockstep with real-time notifications and unified reporting.
Use AdWords and its full suite of lookalike audiences to re-target across YouTube, Search, Gmail and more. Convert Marketo Engage audiences into Google Customer Match audiences and target them with highly personalised ads. Automatically upload off-line marketing conversion data into Google AdWords and import Google’s ad performance data inside Marketo Engage’s multi-touch attribution models.
Convert static or dynamic Marketo Engage audiences into customised Facebook audiences and target them with highly personalised ads. Sync audiences to re-target anonymous and known site visitors. Integrate forms into your ads to automatically ingest and route submitted data and trigger email and nurture programmes. Import Facebook’s ad performance data inside Marketo Engage’s multi-touch attribution models.
Convert Marketo Engage lead and account audiences to LinkedIn audiences and target them with highly personalised ads. Sync audiences to re-target anonymous and known visitors. Integrate forms to automatically ingest and route submitted data and trigger email and nurture programmes. View LinkedIn ad campaigns in context with all your other marketing programs using Marketo Engage’s multi-touch attribution.
Marketo Engage offers pre-built event integrations for virtual events, in-person events and webinars. Integrations with industry-leading partners include Adobe Connect, Level3, BrightTalk, On24, ZoomVideo & ReadyTalk, TwentyThree, GoToWebinar, CiscoWebex and many more.