On-demand webinar | 41 min | Free of charge
On-demand webinar | 41 min | Free of charge
According to Adobe’s 2019 Consumer Content Survey, 83 per cent of consumers say they’ve received content from brands that isn’t personalised, with more than one-third of consumers saying this happens constantly or frequently. And approximately half of those consumers say they’re more likely to become loyal to the brand if the experience is personalised. For brands, this is a huge opportunity missed. See how Adobe Experience Cloud and Adobe Target can help your organisation successfully deliver personalised and optimised experiences.
The session will cover:
Speaker
Hiro Awanohara
Senior Product Manager & Regional Evangelist, APAC Adobe
Hiro's Linkedin
Hiro Awanohara has worked with Adobe’s strategic/leading customers as a Consultant and Solution Consultant in the US and Japan since joining Adobe in 2010.
Leveraging his background as a marketer who has worked on driving strategy and execution for a variety of brands, Hiro has a proven track record in helping brands transform how they engage with their customers through the use of content, data and technology.
Hide Hirashima
Proof of Concept Manager, JAPAC, Adobe
Hide's Linkedin
Hide Hirashima is a seasoned expert in Digital Experience Optimisation, with wealth of knowledge and hands-on experience with Adobe Analytics, Adobe Target and beyond.
He currently manages a team of extraordinary consultants that specialises in delivering Proof of Concepts for JAPAC region, which collectively executes over 100 Customised Demo and POC projects every year. In his spare time, Hide enjoys spending time with his family and practising Capoeira.