To help ING deliver upon their strategy to empower people to stay ahead in life and in business by means of a superior customer experience, we’ve selected some of the most valuable content for you on this page.

Hope you enjoy the ride!

“To win in today’s world, every business has to transform themselves to become maniacally focused on the customer experience.”

Shantanu Narayan, CEO Adobe

Content we selected for ING


Customer experience management starts with IT

Only 38% of organisations are truly experience-led as this requires uniting company customer data, breaking down functional silos and improving collaboration among teams. Find out how Adobe Experience Platform IT can take the customer experience of ING to the next level.

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Take personalisation to the next level with our strategic guide

More than ever, personalisation matters. Getting it right matters for your customers, it matters for your performance and it matters for your growth. Download this ebook which outlines the path to excellence in personalised customer experience.

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An omnichannel bank shaped by its customers’ needs

Find out how TSB banks centralised all their customers’ data on one platform to get a complete picture of who is banking with them, from their history to their needs and how they go through the customer journey.

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The personalization technology of tomorrow is here today

Delivering personalized experiences at scale requires a centralized and connected data foundation. Adobe Experience Platform is that foundation, and it’s powering the next generation of customer experiences.

Read & watch our platform story here

Please feel free to contact us direclty

Got a customer experiences challenge you could use help with? Please do get in touch. We’d love to answer all your questions!


Patrick Douwsma

Strategic Account Director


+31 651510531


Patrick Burggraaf

Head of Strategic Business Consulting


+31 621191475

“The best way to think out of the box?
Start by getting rid of the box.”