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ADOBE JOURNEY OPTIMIZER

Adobe Journey Optimizer pricing and packaging.

We built a package that’s right for your business, no matter the size.

Take advantage of advanced capabilities, such as real-time profiles and audiences, offer decisioning, and real-time one-to-one or one-to-many experiences, with packages designed to meet your business needs.

Select

The essential tools for orchestrating and delivering connected customer journeys — including one-to-one moments — across channels, apps, devices, or screens.

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Prime

Everything the Select package offers — plus expanded journey management and real-time segmentation capabilities designed to reach growing audiences with greater speed and accuracy.

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Ultimate

The most powerful enterprise journey management package that adds advanced road-mapping features, such as offer decisioning and more AI-powered tools — all in a single solution.

Get pricing

Features

Select
Prime
Ultimate
Unified Customer Profile and Audience Orchestration
Journey Orchestration Canvas
Campaigns (Batch and API)
Outbound Communications (Email, SMS, App Push, ...)
E-mail Deliverability and Reputation Management
Dynamic Content and Message Personalization
Digital Asset Library
Preview, Simulation and Proofing
Landing Pages and Subscription Management
Geofencing and location-based engagement
Send-time optimization
Insights and Reporting
Real-time event-based one-to-one journeys
Inbound Engagement (API, Web, Mobile In-App, ...)
Rapid Delivery App-Push (burst mode)
Omnichannel Offer Library
Rules-based and Formula-based Next Best Offer
AI/ML Models for Next Best Offer

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