Why attend this webinar?

In this session, you will learn:

• The story of enterprise customer intelligence – analytics teams are still stuck with traditional reporting rather than being able to generate insights and test them quickly. Discover what is needed to build a strong data foundation that allows you to ace the art of enterprise customer intelligence in your organization.
• Case studies of customer intelligence and impact to the business – learn from organizations using a data-driven approach to impact their top and bottom lines. Hear from industry case studies on how they have cracked the secret sauce of creating and using an actionable customer intelligence layer.
  
• Adobe Analytics and Adobe Target – dive into the hub for data insights and actioning. Understand how Adobe Analytics seamlessly collects data from all consumer touchpoints and how Adobe Target gives you the power to action those insights at the click of a button.
  
   

Intended audience

• Decision Makers and Practitioners

Speakers