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A digital asset transformed into an ad for various channels

Adobe Experience Manager Assets Use Case

Meet your ever-growing content demands.

Scale your content creation and deliver optimized experiences across any channel or screen.

Watch video | Watch Adobe Experience Manager Assets video

Manage millions of assets from a single, cloud-based solution.

Adobe Experience Manager Assets empowers collaboration among IT, creative, and marketing teams to create personalized experiences quickly.

Remove content production bottlenecks.

Support dynamic, real-time content changes — both internally and externally. Experience Manager Assets lets teams easily manage, ingest, organize, and find assets with rich media support, customizable metadata schemas, and Smart Tags to help you discover assets quickly. Additionally, governance tools make it easy to monitor and control asset usage, ensuring the right users deliver the right experiences to your customers.

Deliver optimized experiences across channels.

Simplify content delivery — for any channel or screen — with optimization and delivery management features. Teams can tap into Dynamic Media, to automatically optimize assets for different channels based on the viewer’s internet bandwidth, ensuring high-quality viewing and fast load times. Integration with Dynamic Media lets you connect to third-party systems, such as email, social, web, and marketing campaign tools, empowering seamless content creation and delivery within Experience Manager Assets.

Automate production of personalized asset variations.

Let marketing and creative teams adaptively generate unlimited content variations to stay up-to-date with changing digital landscape and volume demands. With AI-powered features and tools such as the Experience Manager Assets Content Hub, content automation, and Dynamic Media, teams can create new content or transform existing, brand-approved content variations for any channel, screen, or location.

Best Buy

Reduced time spent on iconic launches by 83% with streamlined asset management and production processes.

Read more | Read more about Best Buy

Cox

Saved two months of work by automatically adapting content for different devices and internet bandwidths.

Read more | Read more about Cox

Kyndryl

Uses Dynamic Media to scale production of asset variations for cross-channel delivery.

Read more | Read more about Kyndryl

Learn more about meeting content demands.

Content as a Service v3 - experience-manager-assets - Wednesday, January 22, 2025 at 16:16