Meet your ever-growing content demands.

Remove content production bottlenecks.

Support dynamic, real-time content changes — internally and externally. Teams can easily manage, ingest, organise and find assets with rich media support, customisable metadata schemas and Smart Tags. Agentic production tools automate task routeing and metadata tagging for faster asset readiness across both creative and marketing workflows. Additionally, governance tools make it easy to monitor and control asset usage, ensuring the right users deliver the right experiences to your customers.

Deliver optimised experiences across channels.

Simplify content delivery for any channel or screen. Teams can tap into agentic AI-powered rich media transformation and delivery with Dynamic Media features, automatically optimising assets for different channels based on the viewer’s Internet bandwidth, ensuring high-quality viewing and fast load times. Dynamic Media also supports integrations with third-party systems, such as email, social media, web and marketing campaign tools, empowering seamless content creation and delivery.

Automate production of personalised asset variations.

Empower marketing and creative teams to stay up to date and meet demand by generating unlimited content variations. With the AI-powered tools in Experience Manager Assets — such as Content Hub and Dynamic Media and agentic content transformation, teams can create new content or customise existing, brand-approved variations for any surface or audience.

Reduced time spent on iconic launches by 83% with streamlined asset management and production processes.

Read more | Read more about Best Buy

Saved two months of work by automatically adapting content for different devices and Internet bandwidths.

Read more | Read more about Cox

Uses Dynamic Media to scale production of asset variations for cross-channel delivery.

Read more | Read more about Kyndryl