Helping the NHS to automate processes, uncover insights and improve population health with compliant, personalised, efficient healthcare journeys in real-time.
Shantanu Narayen, Chairman & CEO
The NHS already uses Adobe Experience Cloud, Document Cloud and Creative Cloud solutions to design brochures, create documents and analyse traffic to nhs.uk. But we have a lot more to offer. Discover how Adobe's technology can help NHS England to deliver better healthcare outcomes, reduce the burden on the NHS and improve the patient experience through personalised healthcare journeys.
Discover how digital experience trends are affecting healthcare in the UK and worldwide . In this Fireside Chat, our host Morag talks to Neil as they discuss the challenges and opportunities of digital transformation within healthcare. As well as key insights that can improve patient wellbeing.
Healthcare organisations are investing in next-generation digital capabilities to deliver better, more personalised care for patients and citizens. The consumerisation of healthcare, pandemic and post-pandemic pressures have compelled marketers and IT professionals in healthcare to reimagine their approach. Whilst the NHS is unique, patient expectations are inevitably shaped by interactions with other organisations. Read the report discussed in the Fireside Chat for more insights on digital adoption in healthcare.
Adobe’s Head of Public Sector Digital Experience for UK & Ireland, has written this article for the techUK website looking at the enormous potential of technology to create a lasting, positive impact on people’s lives.
More than 86% of the UK's adult population regularly use the internet, with near universal usage amongst 18 - 54 year olds. This shift in channel preference and the accompanying demand for ease of communication presents a significant opportunity for the NHS to reimagine interaction whilst ensuring no one gets left behind.
Proud to be a strategic partner of AnalystX and support them in their mission to connect and empower the NHS data and analytics community, providing a safe space for professionals to collaborate in a radical way across the health system. Find out more about our work with AnalystX here.
Every organisation that deals with sensitive personal information needs to manage data privacy and security. None more so than the NHS. Patients need to know that their data is in safe hands and that the organisation is on top of security concerns. Read our guide Data Privacy is All of Our Business to learn about the ways Adobe approaches this important topic for its customers.
All the data in the world is no use when you can’t use it effectively. You need a clear view of your customers’ behaviours and attributes. The right platform gives you access to a single customer profile, so you know when, where and how to speak to your customers.
The U.S. Census Bureau is responsible for processing the data of over 330 million citizens. In 2020, they asked us to help them amplify their reach and increase precipitation rates. Using Adobe’s digital marketing tools and AWS’s powerful cloud infrastructure, we enabled them to streamline the census process, reduce costs, and reach more citizens than ever before.
When a pandemic strikes, how do you switch to serving over 120 million customers online, all while maintaining a personal approach? By creating touchless, tailored experiences across every channel, on a global scale. See how Walgreens Boots Alliance and Adobe made that happen.
Bupa UK connected its data warehouse to Adobe Analytics to create a complete view of online and off-line customer journeys as they navigate across channels and product pages. This not only gave the company a clearer image of how audiences use different devices, log in to accounts and interact with pages once logged in, but encouraged data self-service among non-technical users.
When the COVID-19 pandemic hit, demand for PPE went through the roof. That’s when the Department of Health and Social Care turned to Adobe. Together, we built a flexible e-portal to help different organisations get the PPE they needed. From April 2020 to September 2022, 8.75 billion items of PPE were ordered through the portal.
If you want to get things done faster, you need to trade manual processes for automated workflows. With help from Adobe, that’s exactly what NatWest did. Together, we developed a centralised hub that delivered e-Signature and digital workflow capabilities. The result? A 90% reduction in average contract cycle time.
To deliver on their vision of delivering digital experiences that are as personalised and relevant as the in-branch service, TSB invested in Adobe’s Real-Time Customer Data Platform as part of their three-year digital strategy. Data that previously took 15 days to create, crunch, and transform into actional insights, can now be consolidated from multiple sources, and applied to campaigns instantaneously.
For a bank with strong commitments to social values and sustainability, putting customers first has always been essential. So when the Co-operative Bank saw customers moving from in-branch to online banking, it worked with Adobe to unlock the power of push notifications – leading to a 700% growth in customer engagement.
What matters most when choosing a digital experience platform? How do find the right partner to fit your needs? Get all the answers in Gartner’s 2023 Magic Quadrant report. You’ll learn about the top vendors in this sector and discover key strengths of the Adobe Experience Cloud.
Forrester surveyed public sector decision-makers on the impact of Adobe Experience Cloud and Adobe Document Cloud. The results? ROI of 205%.
Organisations are collecting more and more data – and as a result, they’re drowning in documents. Adobe Experience Manager Forms solves that problem by automating and digitising data management. IDC spoke to businesses using the service to understand how it’s improving things for them. And with a 379% increase in ROI over three years, they’re off to.
