The New Era in Experience is Built on a Foundation of Data.




The New Era In Experience.


The past few years have seen consumers becoming increasingly aware of their data and how it is being used. Today, a changing regulatory environment and consumer technologies are further defining digital relationships. Leading companies are attempting to adapt to a new marketing dynamic, demanding that they lean into privacy, demonstrate transparency and continue to build trust with consumers. First movers are focusing on governance and technology, and this creates challenges and opportunities for CIO and Tech Leaders.

Watch this session to discover new ways to think about data strategies and how a data foundation built on modern, cloud-based data infrastructures can help create a universal version of “truth.”

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Speakers

Shantanu Narayen

Anjul Bhambhri
Adobe

John Amaechi

Martha Bennett
Forrester