UK Consumers Enjoy Summer of Spending: Online consumer spending bounces back in June and July, as digital economy sees first year-on-year growth for seventeen months
New data from the Adobe Digital Economy Index, powered by Adobe Analytics, revealed that UK consumers spent more online in June and July 2023 than in the same period last year – …
Marketing attribution — models and best practices
Learn about marketing attribution and the pros and cons of marketing attribution models. Practice and learn marketing attribution with Adobe Analytics.

PRISA personalise experiences across 240 million devices.
PRISA build a central platform to personalise experiences across 240 million devices with Adobe.