On-demand webinar | 60 min | Free of charge

In this webinar, we’ll share practical insights into:

  • How IT departments at top-performing companies compare with the mainstream.
  • The role of predictive analytics and customer data platforms for improving customer experience.
  • How the pandemic has aligned marketing and IT teams and increased collaboration.
  • The importance of customer insights and workflow-friendly infrastructure.

You’ll come away with a clear understanding of what’s changed since the pandemic and how to prepare for 2021.

Speakers:
Steve Allison, Senior Manager, Strategic Marketing EMEA, Audience & Data Technologies
Jim Clark, Research Director, Econsultancy