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WEBINAR
Future Proof: How to Create a Lead Scoring Model That Scales
About the Webinar
With the right lead scoring model in place, you and your team are able to make the most out of every lead that enters your pipeline.
Watch Kylie Alexander, Marketing Operations Manager and lead scoring expert, share how you can create a lead scoring model that will scale with your business.
You'll learn:
- How to partner with the right stakeholders to make decisions that are aligned across the business
- Lessons the Marketo Engage operations team has learnt so you don't make the same mistakes
- How to plan for a scoring model that will scale
title
Future Proof: How to Create a Lead Scoring Model That Scales
CardDescription
With the right lead scoring model in place, you and your team are able to make the most out of every lead that enters your pipeline.
cardDate
2021-01-25
altCardImageText
cardImage
original_entity_id
35d1eecf-dbab-3070-bd93-869275304e42
primaryTag
caas:content-type/webinar
Tags
caas:business-unit/experience-cloud, caas:region/north-america, caas:products/marketo-engage-bizible, caas:related-product/marketo-engage, caas:topic/marketing-automation, caas:products/marketo-engage-bizible, caas:content-type/webinar, caas:content-type/webinar