Features

• Data collection and centralisation
  • Data ingestion
  • Data explorer
  • Device graph
  • Customer data feeds
• Data management and segmentation
  • Addressable audiences
  • Audience marketplace
  • Identity management
  • Lookalike modelling
  • Target market segmentation
• Targeting and optimisation
  • A/B test segmentation
  • Audience analytics
  • Data privacy controls
  • People-based destinations
  • Real-time destinations