We’re excited to share that Adobe has been recognised for 28 awards across 15 categories, representing 18 unique Adobe products in the G2 Best Software Awards 2026. These awards reflect the strength of value and the breadth of innovation across Adobe — from document productivity and content creation to enterprise experience and data-driven marketing.

Highlights we’re proud of.

Among this year’s recognitions, several stand out:

• Adobe recognised for Best Global Software Company

• Adobe Acrobat recognised as Best Software Product

• Adobe Experience Manager, Adobe Analytics and Adobe Customer Journey Analytics recognised as the Best Enterprise Products

• Adobe Analytics recognised for Best Analytics Tool

• Adobe Real-Time CDP and Adobe Analytics recognised for Best Marketing Products

• Adobe Workfront recognised for Best Project, Portfolio & Programme Management Products

• Adobe Real-Time CDP recognised for Best Data Privacy Products

• Adobe Experience Manager recognised as the #1 Content Management Software

About the G2 Best Software Awards: How the rankings work.

G2 is the world’s largest and most trusted software marketplace, reaching more than 100 million buyers annually. Each year, its Best Software Awards rank leading software companies and products based on authentic, timely reviews from real users.

This year’s recognition in G2’s 2026 Best Software Awards validates what matters most to us: the real-world impact Adobe products deliver for customers, helping teams create, collaborate, measure and deliver standout marketing and customer experiences at scale.

Adobe Acrobat: Recognised for Best Software Product.

Work moves fast and the tools that power it need to be effortless, secure and built for how people actually collaborate. Adobe Acrobat helps individuals and teams manage critical documents end-to-end — from creating and editing to signing, sharing and protecting files across devices and workflows.

Being nominated as the Best Software Product is a meaningful recognition of the role Acrobat plays in everyday productivity, helping organisations modernise document processes.

Adobe Experience Manager, Adobe Analytics and Adobe Customer Journey Analytics: Recognised for Best Enterprise Products.

We’re thrilled to see multiple Adobe products recognised among the Best Enterprise Products category:

• Adobe Experience Manager helps organisations deliver consistent, personalised experiences across touchpoints while enabling teams to move faster through streamlined content operations.

• Adobe Analytics helps teams uncover actionable insights, understand what’s driving customer behaviour and make smarter decisions across channels.

• Adobe Customer Journey Analytics brings cross-channel interactions together so teams can analyse journeys end-to-end and translate insights into measurable improvements.

Adobe Analytics: Recognised for Best Analytics Tool.

Data is only valuable when it’s usable. Adobe Analytics empowers teams to go beyond dashboards and use their data to make real decisions by understanding performance across channels, identifying opportunities and proving impact.

Adobe Real-Time CDP and Adobe Analytics: Recognised for Best Marketing Products.

We’re proud to see Adobe Real-Time CDP and Adobe Analytics recognised among the Best Marketing Products category:

• Adobe Real-Time CDP helps brands unify customer profiles responsibly and activate audiences in real time.

• Adobe Analytics provides measurement to understand what’s working and why.

Adobe Workfront: Recognised for Best Project, Portfolio & Programme Management Products.

As demand for content grows, teams need better ways to plan, prioritise and execute. Adobe Workfront supports enterprise teams with end-to-end work management, connecting strategy to delivery, improving visibility and accelerating speed to market.

Adobe Real-Time CDP: Recognised for Best Data Privacy Products.

Trust is foundational and not optional. Adobe Real-Time CDP is designed to help organisations activate customer data responsibly, supporting privacy-minded data practices and governance that scale with business needs.

Adobe Experience Manager recognised as the #1 Content Management Software.

Content is the engine of digital experience and managing it well is what separates good customer experiences from great ones.

Adobe Experience Manager being recognised as the #1 Content Management Software reflects how organisations rely on it to power content operations at enterprise scale. From orchestrating global sites to enabling faster publishing and optimisation, Experience Manager helps solve a core challenge modern brands face: delivering more content, across more channels, with greater consistency and control.

What this means for customers:

• Faster publishing with streamlined workflows and reusable components

• Stronger governance across teams, regions and brands

• Consistent experiences across web, mobile and more

• Scalable foundation to support personalisation and growth

Thank you!

These recognitions are a reflection of the customers who use Adobe products every day to create, collaborate and drive results. We’re grateful to our community and proud of the teams across Adobe who continue building what’s next.

Adam Justis is the Vice President, Solution Marketing and Evangelism at Adobe. With a wealth of experience in product and solution marketing, Adam leads a team of experts in the messaging and positioning of critical technology solutions to modern customer experience challenges. His expertise in identifying customer experience trends and aligning them to practical, innovative, AI-enabled technology solutions makes him a key thought leader in the industry.

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