The Adobe Experience Maker Awards celebrate innovators reimagining customer experiences around the globe. This year, we received a record number of submissions from organisations of all sizes across 34 countries.

Blending marketing, creativity and emerging AI capabilities, this year's honorees are leveraging Adobe solutions to scale content creation and deliver personalised customer experiences. We’re excited to spotlight the spectacular finalists for 2026.

Announcing the 2026 Adobe Experience Maker Awards finalists.

Join us in congratulating the individuals, teams and companies shaping the future of customer experience across industries and regions in our 10 global award categories.

The Advocate

This award recognises the company demonstrating a customer-centric approach to creating personalised journeys with Adobe applications.

• Costa Crociere
• Santander Brazil
• Sling TV

The Ambassador

This award recognises the individual who has gone above and beyond by sharing their Adobe product expertise and best practices to help peers and colleagues deliver exceptional customer experiences.

• Muizz Hassan, CIBC
• Juliet Machan, EY
• Samantha Tuttle, Newell Brands

The Catalyst

This award recognises the company using Adobe Real-Time Customer Data Platform to unify data across systems and teams, enable timely and engaging digital experiences and protect privacy with strong data governance.

• Techcombank
• Workday
• YDUQS

The Conductor

This award recognises the company that has accelerated time-to-market through streamlined content creation and delivery workflows with Adobe applications.

• Newell Brands
• Publicis Global Delivery
• TSB Bank

The Disruptor

This award recognises the company delivering personalised, immersive shopping experiences for B2C, B2B or hybrid customers while fuelling growth using Adobe Commerce.

• Farmacias del Ahorro
• Komatsu (nominated by Infosys x Blue Acorn iCi)
• M. H. Alshaya

The Experience Maker Executive of the Year

This award recognises the leader who has driven digital transformation, elevated customer experiences and delivered significant business impact using Adobe applications.

• Dr Satya Ramaswamy, Air India
• Giovanna Loi, Costa Crociere
• Derek Gominger, Lenovo
• Brad Audet, Mazda (nominated by VML)

The Experience Maker of the Year

This award recognises the individual or team that has worked collaboratively to deliver exceptional customer experiences and achieve measurable performance outcomes using Adobe applications.

• Maruti Suzuki India Limited, Digital Enterprise Team
• NFL, Amit Khare
• RMIT University, Darren Boyle
• Universal Destinations & Experiences, TJ Jana

The Groundbreaker

This award recognises the individual or team breaking new ground, advancing customer experiences and laying the foundation for increasingly personalised journeys at scale.

• Chow Tai Fook Jewellery Company Limited, Patrick Cheung
• Maruti Suzuki India Limited, Dr Tapan Sahoo
• Wegmans, Sean Kegelman

The Maverick

This award recognises the visionary company that has reimagined customer experiences through inventive strategies and breakthrough use of Adobe applications.

• Malaysia Aviation Group Berhad
• The Coca-Cola Company (nominated by VML)
• Vanguard, Inc.

The Transformer

This award recognises the company that has made a strategic shift across people, processes and technology to adopt a digital-first go-to-market approach, driving measurable business growth with Adobe applications.

• Chow Tai Fook Jewellery Company Limited
• O TEMPO
• Techcombank

Make your voice heard.

Help determine the winner of The Maverick — the audience choice category recognising a company pioneering breakthrough customer experiences through visionary use of Adobe applications.

Cast your vote by 31 January 2026.

The Adobe Experience Maker Awards global gala.

We’ll honour our finalists and reveal the winners live at an invitation-only gala at Adobe Summit in Las Vegas on 19 April, 2026. Follow Adobe for Business on LinkedIn for live coverage and highlights from the event.

Stay connected.

Thank you to all who applied to the 2026 Adobe Experience Maker Awards for sharing your digital transformation stories. To stay informed about next year’s program — including when submissions open — sign up for updates.

https://business.adobe.com/fragments/resources/cards/thank-you-collections/generic