Adobe Experience Cloud for Macquarie Group

Create secure, personalised financial services experiences for your customers at scale, across every touchpoint. Whether it’s delivering the right content at the right moment, managing and protecting your customer data, or reducing business costs to serve, there’s an Adobe solution for you.

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Real-time data at your fingertips

Understanding your customer is now more important than ever. Adobe Experience Cloud enables you to collect data in real time, consolidate it within our platform and build out powerful customer profiles. So you spend less time making sense of data, and more time creating customer-first experiences.

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A recent Forrester Consulting study commissioned by Adobe, Personalization At Scale: Bring Forth The Customer And Business Benefits Of Experience Excellence, revealed that four out of five Experience Leaders overperform in customer acquisition, customer experiences, and lifetime value, with a payoff of higher revenue and ROI.

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Bring personalised experiences to life

Creating personalised digital experiences for each of your unique customers can be challenging. Not only do you need to find, connect, and reuse approved assets in real time. You then need to deliver them fast to different devices and channels, as well as know what’s working and what’s not.

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Personalised experiences that adapt to customer behaviour in real time

When loyalty is won and lost with every interaction, anticipating your customers’ next move and delivering content that updates based on their engagement history is crucial.

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Get inspired by other brands

Under Armour unifies content

With Adobe Experience Manager, the performance apparel brand saved four hours per user through easier licence management covering more than 1,000 users.

Read their story

T-Mobile drives digital transformation

Telecom giant T-Mobile unlocked the potential of Adobe Experience Manager to drive efficiency and business results, developed a holistic cross-brand strategy and gained organisational buy-in to create digital transformation.

Read their story

HDFC delivers enhanced personalisation

Serving the world’s most populous country, India’s leading private sector bank used Adobe Experience Manager to give customers individual experiences across every platform using their device of choice.

View their story


Real Madrid sets a new standard for digital fans

Real Madrid is igniting the passion of its fans across a range of new channels, and we’re proud to be their transformation partner as they set a new standard for digital fan experiences.

Using Adobe Experience Cloud, the club has been able to draw on customer data to roll out hyper-personalised experiences to connect, engage and excite fans, driving deeper engagement and bringing fans closer to their heroes.

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Why Adobe

As a world leader in delivering digital customer experiences (CX), we’re passionate about helping Macquarie Group grow its core digital capabilities, creating stronger connections between you, your customers and your partners.

Our technologies can help transform your data into robust customer profiles that lead to personalised experiences. Create a more engaging journey for your customers, with the right messaging across every channel, activated in real time.

What can Adobe do for you?

We’re here to help Macquarie Group connect more deeply with customers in today’s digital economy. Talk to our team of specialists and learn how Adobe can help transform your business.