25% increase in conversion rate.
Adobe Experience Cloud drove a 25% increase in conversion rate by delivering personalised and optimised content to targeted audiences at scale.
Forrester Consulting interviewed Adobe Experience Cloud customers across industries to better understand the costs and benefits associated with the investment. The results, like a 242% return on investment in three years, are impressive. Read The Total Economic Impact™ Of Adobe Experience Cloud to see why it’s worth the investment.
Create your own personalised ROI report to learn how Adobe Experience Cloud customers achieved a 242% ROI.
Adobe Experience Cloud drove a 25% increase in conversion rate by delivering personalised and optimised content to targeted audiences at scale.
Using Adobe Audience Manager, Adobe Target and Adobe Experience Manager, the composite organisation was able to grow average order values by 10%.
Organisations drove significant improvements in customer acquisitions and saw a 14% year-over-year growth in new unique visitor site traffic.
Organisations experienced benefits of $35.1 million over three years and reached their payback of investment 7 months after the go-live date.
Adobe Experience Cloud is an integrated cloud platform for marketing, analytics, advertising and commerce. To better understand the costs and benefits associated with this investment, Forrester interviewed customers across seven industries.
Learn about how these organisations are achieving high returns on their investment by letting experience drive them forward.
20% increase in site traffic
10x improvement in conversion rates
20% increase in community engagement
11% increase in campus visits
11% increase in student retention in the enrolment funnel
50% reduction in student care centre calls