Adobe Target Resources

As you work toward targeting audiences, optimizing your sites, and personalizing your experiences, here are some resources to help you along the way. On this page, you’ll get a better idea of what Adobe Target can do for you and your brand.

Experience League

Become an Experience Maker

Kickstart your customer experience management abilities with personalized learning in Experience League. Learn how you can develop your skills, engage with a global community of peers, and earn career-advancing recognition.

Guided learning

Fast-track your Target expertise with step-by-step tutorials and guides in Experience League.


Questions or suggestions? Check out the Adobe Target community.

Additional Resources

Adobe Target support

Get the help you need, when you need it, with Adobe Target support.

Release notes

See what’s new in Adobe Target.

Implementation Center

Get Adobe Target up and running.

Testing & Optimization Tips

8 tips and tricks to perfect the customer experience.

Advanced Targeting Tips

4 tips and tricks to help optimization specialists do more.

Data-Driven Personalization

Data-Driven Personalization

Discover seven tips and tricks to gain deeper customer insights with Adobe Analytics and Adobe Target.

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Experience league

Welcome to a new enablement programme to help customers get the most of our Adobe Experience Cloud — with guided learning, one-to-one expert support and access to a thriving community.

Learn more ›

Recommended for You

With Adobe Target, Philips cut their testing and targeting processes from weeks to just days and hours, improving their site all along the way.

A/B testing helps you deliver the best experiences — but there are some challenges to be aware of. Read Nine Common A/B Testing Pitfalls and How to Avoid Them.

Adobe stands alone as the Leader in experience optimization platforms. Read more in the report The Forrester Wave™: Experience Optimization Platforms, Q2 2018.

Let’s talk about what Adobe Target can do for your business.