Adobe Experience Manager Sites

Every minute, every second — you’re making experiences personal.

Adobe Experience Manager Sites equips marketers and developers with a user-friendly suite of composable content services all wrapped into one CMS platform. Quickly deliver high-impact personalized experiences across any channel, from any team.

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Explore the benefits of Adobe Experience Manager Sites

  1. High-impact experiences
  2. Rapid development
  3. Improve throughput
  4. Cross-channel content
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Experiences uniquely personalized to deliver outsized impact.

Deepen engagement with the fastest experiences across channels. Experiment, tailor, and deliver meaningful and performant content that drives business impact.

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Simplified rapid development.

Build and deploy web experiences quickly with common developer tools, flexible modern frameworks and decoupled architectures, and customizable layouts for richer and more immersive, omnichannel experiences.

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Simplified development for heightened throughput.

Create content using the tool of your choice including, Microsoft Word and Google Docs, and publish at high velocity. Harmonize content creation with automated workflows and seamless collaboration.

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Machine learning unlocks limitless content reusability.

Let AI and machine learning help your teams create, manage, deliver, and optimize great content and experiences for your customers.

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Here’s why Adobe Experience Manager Sites is different.

Easy site creation

Build experiences as unique as your strategy.

Whether you need an immersive shopping site, a mobile app, learning portal, or company intranet, Experience Manager Sites was created to give you the flexibility and freedom to create the experiences of tomorrow, today.

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Headless CMS

We work with all your technology — actually, we make it better, faster, and more connected.

Customize and extend the functionality of your CMS with our headless capabilities, API-first architecture, and vast number of integrations. Adobe Experience Manager headless CMS is the most flexible content management system that helps teams quickly build and deliver customer experiences across all channels and devices.

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Adobe integrations

Powered by the experience technology experts.

Direct integration with the suite of Adobe Experience products though Adobe Experience Platform lets you build smarter, more personal, and more timely experiences.

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Gartner names Adobe a Leader in its 2023 Gartner® Magic Quadrant™ for Digital Experience Platforms report for the 6th year in a row.

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“Adobe Experience Manager is at the core of our digital experiences. It’s the platform on which we’ve built our web experiences and AEM headless enables us to power our mobile app experiences as well. It makes it easier for our teams to quickly and efficiently deliver content to our mobile apps, as well as our web properties.”

Nicole West, VP of Digital Strategy & Product, Chipotle

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Better together

Do even more with a little help from these Experience Manager friends.

Connect Adobe products to create experiences that are right on time and just right for your customers.

Adobe Experience Manager Sites + Adobe Target + Adobe Analytics

Tailor experiences with rules-based and location-based targeting to increase customer engagement, and use A/B and multivariate testing to fine-tune every engagement.

Learn more about Target Learn more about Analytics

Experience Manager Sites + Adobe Commerce

Create immersive shopping experiences by enriching product pages with editorial content, and manage both content and commerce with a single integrated system.

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Experience Manager Sites + Customer Journey Analytics

Understand and measure the characteristics of experiences that resonate with your customers to optimize content creation for any audience segment.

Learn more about Customer Journey Analytics

Content as a Service - Monday, August 28, 2023 at 18:28

Questions? We have answers.

What is content personalization?
Content personalization is a marketing strategy that uses data about consumers to individualize their experiences when they interact with your brand. It helps brand meet their customers' needs and drive engagement and sales.
What does Adobe Experience Manager Content Services do?

Adobe Experience Manager Content Services leverages traditional Experience Manager Pages to compose headless REST API endpoints and Experience Manager Components to define or reference the content to expose on these endpoints.

Experience Manager Content Services allows the same content abstractions used for authoring web pages in AEM Sites to define the content and schemas of these HTTP APIs. The use of Experience Manager Pages and Experience Manager Components empowers marketers to quickly compose and update flexible JSON APIs to power any application.

What is a headless CMS?
A headless CMS is a content management system (CMS) that lets you take content from the CMS and deliver it to any front end using any framework of choice. It separates content from the presentation layer (the head), creating blocks of content that can be delivered in a channel-neutral format to power any channel or experience. This means you can create content once and reuse it everywhere.
What does Adobe Experience Manager Sites Content as a Service include?
Content as a Service lets you use any of content in Experience Manager and deliver it to any channel. You can set the content for delivery to different types of devices with just a few keystrokes. And your developers don’t need deep knowledge of the Experience Manager repository structure.
What is Customer Experience (CX)?
Customer Experience (CX) is the overall perception a customer has of their interactions with a company or brand across all touchpoints and channels — before, during, and after a purchase or engagement. A positive customer experience can lead to increased loyalty, repeat business, and positive word-of-mouth referrals or recommendations.