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Adobe Resource Center

Enterprise-level marketing resources, tools, videos, webinars, and more. Discover content tailored to your business goals by product, industry, or type.

REPORT

This year's report explores how generative and agentic AI shape experiences, highlights gaps and offers insights to help brands keep pace.

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ARTICLE

Latest innovations in Adobe GenStudio for Performance Marketing.

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  • Adobe Analytics: UK Consumers Increase Online Spend as Prices Drop for First Time Since October 2021

    Adobe Analytics reveals the first year-on-year price decrease in essential items in over two years, and online grocery prices in the UK 1.2% cheaper during February 2024, when co…

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  • Achieve Content Personalisation with Adobe Experience Manager & Adobe Analytics

    Personalised experiences are better for customers — and better for business. Join experts from Adobe and ChipotleMexican Grill to learn how Adobe Experience Manager can help you …

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  • Truly connect with viewers, fans and subscribers

    Read Driving success in the subscription economy to learn how customer experiences lead to lasting relationships.

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2459 results

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  • Assemble on-brand, production-ready content.

    Move from fragmented workflows to production-ready content with precision. Discover Instruct to Assemble in Adobe Brand Intelligence.

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  • AI is the new shop front. Is your catalogue ready?

    Shopping is moving to conversational AI. Discover how agentic AI in Adobe Commerce helps your products get found and recommended.

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  • How to launch a new product without historical data.

    Learn how marketers can use proxy data and predictive modelling to plan a new product launch before historical data exists.

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  • A/B testing landing pages for AI-referred visitors.

    Traditional A/B testing wasn’t built for AI-driven discovery. Learn how to test intent alignment, context and adaptive experiences.

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  • AI handles busy work, humans control quality.

    Learn how AI improves SEO outcomes by automating manual tasks, identifying improvement opportunities and supporting better decisions.

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  • Connect your AI tools with Marketo Engage.

    Learn how the Marketo Engage MCP server gives AI tools a direct, governed connection to investigate, build, validate and optimise work.

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  • Agentic AI for workflow execution.

    Discover the limitations of generative AI and how agentic AI enables workflow orchestration and execution at scale.

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  • Take an interactive tour of Adobe Brand Visibility.

    Elevate your brand authority and visibility with a generative AI search and discovery optimisation solution.

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  • ServiceNow’s playbook for agent-based marketing.

    Discover how ServiceNow scales personalised experiences with Adobe AI solutions.

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1 - 9 of 2459 results