The Future of Customer Journey Management
How will retailers respond in a post-COVID world?
On-demand Panel Discussion | 72 min | Free of charge
We have all seen the enormous impact the pandemic has had on consumers’ shopping behaviours, mainly through necessity rather than choice, however many retailers have been highly successful in adapting their businesses to capitalise on this new online awareness. As we all look forward to a return to ‘normality’, we ask some of our retail customers how they intend to retain and maximise this newfound online market while also addressing the need to rebalance ‘clicks versus bricks’, and to provide highly personalised and engaging consumer journeys in a truly omnichannel way for 2021 and beyond.
Agenda:
- Adobe Welcome & Introductions
- Panel Discussion
- Q&A
- Close
Timo Kohlberg
Adobe, Head of Product Marketing CJM
Adobe, Head of Product Marketing CJM
Saul Lopes
Dixons Carphone, Director of CRM
Dixons Carphone, Director of CRM
James Dixon
Laithwaites Wine, Head of CRM
Laithwaites Wine, Head of CRM
Inderpaul Rai
RS Components, Head of Martech
RS Components, Head of Martech
With over 9 years’ experience in Advertising, AdTech & MarTech working in agencies and in-house teams, Inderpaul is now head of the Marketing Technology function at RS Components - a global omni-channel solutions partner for industrial & electronics customers and suppliers.
https://video.tv.adobe.com/v/332486?quality=9&end=nothing&learn=on
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Digital Pharma Webinar: Key Trends and Challenges
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