How do I license AI Credits?

AI Credits are purchased as an annual contracted volume under a single core licence. Your contracted volume establishes your included usage for the year, with the ability to purchase additional AI Credits if usage exceeds your initial commitment.

How do I request an AI Credit quote?

To receive an AI Credit quote, contact your Adobe Sales representative to scope your usage needs.

Does this pricing apply to Adobe AI-first applications?

AI-first applications are net new applications that are driven by agentic workflows and priced based on value-based metrics. For more information on AI First applications and pricing, please visit:

Adobe Experience Platform Agent Orchestrator pricing.

For Adobe Experience Platform Agents surfacing in Adobe applications, a credit‑based pricing model is adopted that aligns price to agent jobs and value creation.

Adobe Experience Platform Agent Orchestrator pricing structure.

Customers subscribe to a specific volume of AI Credits for an annual period. Pricing is based on:

One core licence for all Experience Platform Agents surfacing in existing Adobe applications.
Annual contracted AI Credits as the single metric.
If usage exceeds the contracted volume, customers may purchase additional AI Credits.

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Benefits of an AI Credit model for enterprises.

Adobe’s AI Credit model provides flexible, usage-based pricing that allows enterprises to:

Pay based on actual agent usage
Scale adoption across teams and use cases with confidence.
Maintain centralised visibility, governance and control as agentic workflows expand.

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Try Adobe Experience Platform Agents.

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Eligible customers can get started with a low‑friction, usage‑bound trial of Adobe Experience Platform Agents surfacing in existing Adobe applications.

The trial provides:

Automatic access to Agents available in licensed applications, with no additional contracting
A fixed AI credit entitlement to explore agent capabilities hands‑on
Real‑world usage insights to help inform purchasing decisions

This trial is designed to help teams build confidence, accelerate time to value and understand how agentic workflows fit into their day‑to‑day operations.

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