Adobe CX Enterprise Coworker
Your always-on, AI-powered teammate.
Whether you're building a journey, creating an audience or orchestrating end-to-end campaigns, Adobe CX Enterprise Coworker connects every step of your marketing workflow — so you can reach your goals faster.
Watch overview | Watch overview of CX Enterprise Coworker Guided demo | Guided demo of Walnut Demos
Agentic intelligence. Your enterprise context.
Coworker autonomously executes complex marketing workflows by learning how your team works across the full marketing function, navigating blockers on its own and never acting without your approval.
- Audiences
- Journeys
- Insights
- Diagnostics
- Operations
Find the right audience faster.
Describe who you want to reach. Coworker analyses customer data and audience composition, identifies segment overlap and delivers a ready-to-use audience that’s already sized and validated.
Go from idea to full journey in minutes.
Start with a goal — such as improving onboarding or reducing basket abandonment. Coworker identifies the audience, recommends a journey structure, flags potential issues and refines the journey until you approve it.
Get deep insights using simple requests.
Review performance across channels, understand trends and turn a whole quarter’s worth of data into a stakeholder-ready summary — complete with recommendations and visualisations.
Understand the why behind what happened.
Ask why engagement dropped, why an audience grew or what's driving campaign performance. Coworker investigates your data to surface likely causes and recommends the next steps, saving you from digging through dashboards.
Improve marketing with regular health checks across the customer experience.
Get an instant overview of how datasets, schemas, audiences, journeys and destinations connect. Coworker can summarise your programmes, highlight gaps and recommend actions.
From conversation to orchestrated action.
Coworker continuously learns, adapts and recovers as it works.
Chat
Transform the way your team works. From insights extraction to content generation, Coworker Chat empowers practitioners to complete complex tasks through natural language.
Campaigns
Designed for agile marketing teams, Coworker Campaigns lets you build and launch campaigns from a single prompt. Describe your goal, upload an audience and it generates a ready-to-launch campaign.
Projects (coming soon)
For work that spans enterprise teams and timelines, Coworker Projects is your always-on teammate. Set a goal and it coordinates across people and agents to move work from planning to delivery.
Chat
Transform the way your team works. From insights extraction to content generation, Coworker Chat empowers practitioners to complete complex tasks through natural language.
Campaigns
Designed for agile marketing teams, Coworker Campaigns lets you build and launch campaigns from a single prompt. Describe your goal, upload an audience and it generates on-brand assets, recommends a campaign plan and maps the customer journey.
Projects (coming soon)
For work that spans enterprise teams and timelines, Coworker Projects is your always-on teammate for end-to-end execution that transform your business outcomes. Set a goal and it coordinates across people and agents to move work from planning to delivery in one collaborative workspace.
Access Adobe CX Enterprise Coworker in your favourite AI platform.
Learn more about Adobe CX Enterprise Coworker.
https://main--da-bacom--adobecom.aem.page/fragments/products/cx-enterprise-coworker/deeper-content