Otto Rosenberger, CMO, Hostelworld Group
By adding insight into customer behaviour and the tools to act on that insight, Hostelworld transformed their hostel experience. Now, their customers get exactly what they expect — a personal, real-time booking experience.
Scott Sturcke, Director, Online Marketing Management, Epson America
Epson wanted to take their experiences to the next level, optimising the journey for their diverse customer base. Adobe Analytics is helping them to do just that — and accelerate processes and discover anomalies with minimal effort.
Joost van Dun, .Com Manager, Corporate Experience, Philips
Philips was ready to transform the way they did digital marketing. With Adobe, they’re able to quickly and efficiently measure how customers interact with pages and gather a complete picture of customer journeys.
Ahmed Elemam, Senior Digital Analyst, WestJet
WestJet was looking to provide better, more personalised experiences. With Adobe Analytics, they brought together all their cross-channel marketing campaign data so that their marketers can see how different experiences affected their customers.
Kirk Nielson, Assistant Director, PMO at Progrexion
Progrexion took charge of their web analytics to help strengthen their relationships with customers across all segments and channels by shaping more meaningful conversations.
Alexander Gaertner, Head of Digital Analytics, DER Touristik
Travel customers expect a highly personalised experience from start to finish. To meet that expectation, DER Touristik is taking control of their data to create better user experiences — and generate greater returns.