Personalised Content at Scale Webinar

EXPERIENCE MAKERS

MARKETER WEBINAR

Summary

It’s no longer enough to create content for different channels. Customers now demand relevant, personal, and personally valuable experiences in exchange for their loyalty.

Flawless execution requires the processes and technology to unlock customer preferences, manage content and deliver it in the right channel at the right time.

Why attend this webinar?

In this session, you will learn about:

• Setting up for personalisation at scale: how to adapt existing processes and why it’s so important for you and your customers.
• Practical insights on implementation: hear from brands about their experiences and crucial lessons along the journey.
• Where to begin: what to focus on first, quick wins early in the process and how to achieve scale no matter your starting point.

Intended audience

• Decision Makers and Practitioners

Speakers