Together with 20 top experts, Adobe has been myth-busting the biggest myths in marketing, digital and e-commerce. Are things like “Personalisation” and “Data-driven” all hype and buzzword or are they essential principles to live by? Download this illustrated infographic for quotes, best practices and key thoughts pertaining to the below 5 myths.
- Price product or experience: what really matters most?
- Should all business decisions be driven by data?
- Are customers as obsessed with personalisation as marketers are?
- Is the high street dead?
- Is email old news or just evolving?