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Illustration showing audience engagement metrics across multiple channels, combined with AI-driven recommendations based on those insights.
Illustration showing audience engagement metrics across multiple channels, combined with AI-driven recommendations based on those insights.

MEDIA AND ENTERTAINMENT SOLUTIONS

Engage audiences with personalised experiences that drive growth.

Deliver more value, cultivate brand loyalty and unlock business growth — all while maximising efficiency. Adobe’s AI-powered solutions provide marketing and IT teams with the tools to deliver highly relevant media and entertainment experiences and data-driven monetisation opportunities.

Book a demo

Illustration showing audience engagement metrics across multiple channels, combined with AI-driven recommendations based on those insights.

Adobe powers digital experiences for leading organisations across media, streaming, sports and live entertainment.

Sling TV logo

22%
increase in website conversions.

NBCUniversal logo

10X
better ad-match rates.

Real Madrid logo

800
segmented campaigns to deliver 500 million targeted emails.

PGA TOUR logo

26%
more global digital visits.

Explore Adobe solutions tailored for media and entertainment.

Adobe connects your data, content and delivery channels to help you craft real-time, tailored experiences that are designed to captivate.

Illustration showing revenue growth driven by personalised experiences for sports fans, based on behavioural data and propensity score.

Grow revenue with customer-centric experiences.

Empower your teams with unified data and a holistic view of the customer journey. Adobe lets you deliver more customised experiences and pinpoint optimal moments for cross-sell and upsell opportunities — from subscription upgrades to repeat attendance at live sports events.

  • Transform raw data into actionable insights that drive personalisation.
  • Identify and engage high-value customers across your entertainment offerings.
  • Guide customers to their next best offer with automated offer decisioning.

Reimagine media creation with Adobe Firefly Foundry

Bring your stories to life with proprietary AI models built to create on-brand, production-ready content.

Learn more

NFL logo

“Through our expanded partnership with Adobe, we’re unlocking new levels of creativity, connection and customisation that empower fans to not only feel closer to the game but also become creators and storytellers of their own NFL journeys.”

Tim Ellis, Chief Marketing Officer
NFL

Dive deeper into what Adobe can do for your media and entertainment organisation.

Let’s talk about how Adobe can make media and entertainment experiences more personal.

Get started

Illustration showing how personalised cross-channel engagement impacts audience conversion rates and retention.