Adobe Experience Manager Assets Essentials

Asset management, simplified.

Assets Essentials is an easy way to access the power of Experience Manager Assets from within other Experience Cloud applications, speeding experience creation from concept to design to delivery.

Learn about the new Experience Manager Assets Essentials

The benefits of Experience Manager Assets Essentials

Collaborative workspace unites teams

An agile workspace that quickly allows creative and marketing teams to find, preview, edit and use assets to accelerate experience delivery.

Simplified asset management

AI-supported workflows help teams organise and tag assets so everyone can find and use approved, on-brand assets.

Creative Cloud and Experience Cloud integrations

Instant access to shared assets from within the Creative Cloud and Experience Cloud apps lets teams work in their preferred environment. Integrations include Adobe Workfront and Adobe Journey Optimizer.

Grow-with-you capabilities

Asset management tools to get you up and running quickly and a path to evolve into more complex DAM use cases in the future.

Cloud-based peace of mind

Adobe cloud-based infrastructure provides the highest security and consumer privacy tools, is globally accessible and scalable.

Collaborate more easily across teams

A centralised workspace

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Quickly set up teams with a centralised asset repository 

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Store, share and manage images, videos, documents and more

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Create, assign, track, review and approve tasks in a collaborative workspace

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Support all file types, including full-sized Photoshop, InDesign, Illustrator, XD and more

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Automate software updates to eliminate delays and hiccups from manual upgrades 

AI-powered search, discovery and management

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Quickly find assets using Adobe Sensei AI search, metadata and smart tags

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Saved searches let teams easily repeat common search and reuse settings

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View, edit and configure asset metadata and tags

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Quickly edit and transform images so they stand out on social and other channels

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Auto-tag images and video with Adobe Sensei smart tags

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Allow or restrict access to assets with simple permissions and controls

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Manage digital rights with asset expiration to reduce risk when using licensed assets

Quick and easy, intuitive user interface

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Teams can access assets through their favourite workspaces — marketers in Experience Cloud, creatives in Creative Cloud

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Find, edit and return DAM assets from Photoshop, InDesign, Illustrator and XD using Asset link

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Ensure assets are always up to date with version control

More resources for you

Product Page

Adobe Journey Optimizer — Customer journeys are evolving

With Adobe Journey Optimizer, you can manage scheduled omnichannel campaigns and one-to-one moments for millions of customers from a single application.


Unify work and asset management for end to end content management

Join us on 9th September to learn about the new integration between Experience Manager Assets and Workfront.


Harmonising work and asset management

Learn about the new integration between Experience Manager Assets and Workfront.