A performance-first delivery architecture ensures consistent website speed and resilience as traffic, content and complexity grow.
Ensure speed and top web metrics from the start — including the highest possible Google Lighthouse scores — with pre-optimised boilerplate code that gives your teams a ready-to-use web template. Agentic development support and auto-reporting of issues and degradations reduces the effort needed to diagnose and resolve problems. Performance remains consistent even as your site expands, reducing bounce rates and boosting engagement for better customer experiences.
Refine your website using built-in experimentation and performance insights. With Experience Manager Sites, marketers — or anyone with publishing access — can easily test page elements and content variations directly in authoring workflows. Additionally, real user monitoring (RUM) provides clear visibility into traffic, engagement and conversion and proactively offers recommendations when performance declines. Marketers, authors and product managers can continuously optimise content and page effectiveness.
Reuseable content, powerful integrations and multiple delivery options — including headless and headful — let you quickly reach your customers with the right experiences. Content Fragments let your teams efficiently manage, edit and repurpose structured content across channels and audiences. Seamless integration with Adobe Target lets them effortlessly export Content and Experience Fragments for targeted activities. They can then deliver personalised experiences consistently across channels using the natively available JSON format.
“It’s all about personalisation — getting the customers to the content that's most relevant to them, in their preferred channel.”
Michael Lebron, Senior Director and Head of Front Office Applications
Canon
