Benefits
Speed editing workflows and scale production with asset intelligence.
Assets uses Adobe Sensei, industry-leading AI, machine learning and intelligence to cut the time spent on tedious tasks like tagging, cropping and adapting assets for each channel and device. Turn complex tasks into easy, automatic workflows letting you transform and enhance digital assets at scale.
Just click to tag, trim, translate and transform
Adobe understands that asset-related processes like metadata tagging, cropping and keyword translation make delivering content at scale labour-intensive. That’s why we made Experience Manager Assets more than a simple search-and-find repository — it's a content engine that uses industry-leading AI to automate many workflows, doing seconds, what typically takes hours or days.
Assets automatically tags, crops and manipulates images and video, adapting them for cross-channel delivery. It also eliminates tedious metadata entry by tagging business-specific keywords typically missed by other algorithms. Assets also translates search terms, allowing users to enter a keyword in one language and get results in another, instantly.
Adobe can help
Experience Manager Assets is more than just an asset repository. It’s a content engine that uses proprietary AI and machine learning to automate workflows, doing in seconds, what typically takes hours or days.
Assets automatically tags, crops and manipulates images and videos, adapting them for cross-channel delivery. It also eliminates tedious metadata entry by tagging assets and content fragments with business-specific keywords, using detection to identify objects, landscapes, colours, activities and points of interest. This not only makes it easier to find similar assets, it also streamlines asset ingestion. Assets also translates search terms, allowing users to enter a keyword in one language and get results in another, instantly.
Native AI powered by Adobe Sensei makes Assets the smartest DAM available. And with customised smart tags, advanced algorithms and machine learning, the more data the Assets receives, the more it learns, helping you to save time and deliver great experiences faster.
“What used to take us a week can now happen in 20 minutes with Adobe Experience Manager. We have the control to make changes when the market demands, allowing us to be much more agile as a team.”
Kamran Shah, Director of Corporate Marketing, Silicon Labs
Smart tagging
Powered by Adobe Sensei AI and machine learning, our smart tags tool understands an asset's content to automatically tag it with intelligent, business-specific keywords.
Smart crop
Eliminate tedious editing jobs with smart crop, an automated process that detects the focal point of and image or video an automatically crops to it using AI powered by Adobe Sensei.
Content automation
Reduce the time and resources spent creating variations of digital assets with automated workflows that apply Creative Cloud editing processes to assets inside the DAM — no editing skills required.