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GUIDE

Hybrid Growth Factor

About the Guide

Blending B2B and B2C is good for business

If you’re a B2C businesses breaking into the world of B2B commerce, you should understand it involves different selling motions, processes and infrastructure. But, it’s completely doable and the payoff from new revenue streams can be considerable.

This eBook highlights three companies which upgraded to a hybrid eCommerce business model using the flexibility of Adobe Commerce. Learn why they made the transition, how they went about it and what the results were.