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In this episode of The CMO Show, host Mark Jones is in conversation with Airwallex and Standard Chartered.
How CMOs can accelerate progress for women
In this episode of The CMO Show, host Mark Jones is in conversation with Stella Insurance and Adobe.
Adobe 2024 Digital Trends Report
In this episode of The CMO Show, host Mark Jones is in conversation with Emily McReynolds, Head of Global AI Strategy at Adobe and Jodie Sangster, Board Director and CMO.
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What does it take to lead marketing through one of the most turbulent periods higher education has ever faced?
Sofia Lloyd-Jones, Chief Marketing Officer at UNSW, is leading one of Australia’s top universities in reimagining marketing from the outside in.
Ongoing impacts of the recent pandemic, shifting government policies, tight budgets and the rise of AI are ubiquitous challenges for universities globally. For UNSW, the answer has been an epic, purpose-driven transformation.
Serving a global audience, a thriving academic community, 80,000 students and a team of nearly 200 staff, Sofia shares the insider view on how the CMO role has evolved well beyond campaigns and content.
This conversation gets to the heart of modern marketing leadership. Find out how purpose-driven strategy is driving real growth - and measurable impact.
The CMO Show is produced by ImpactInstitute, in partnership with Adobe.
Speakers
Mark Jones
Podcast host
The CMO Show
Sofia Lloyd-Jones
CMO
UNSW
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Sofia Lloyd-Jones on UNSW’s 10 year strategy
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Tune in to hear how UNSW’s CMO is reimagining marketing from the outside in, from pandemics to AI and policy shifts.
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caas:content-type/podcast
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publishDate
2025-08-14
