Personalisation based on any behaviour
Adobe Target gets a full view of your customer data, including any behavioural data across your digital touchpoints for more fine-tuned personalisation. For instance, personalise the experiences for returning visitors that visit the website at least three times per week, have a category preference, click the second recommended articles or visit the website between certain times on a certain day. Tailor the experiences for these visitors based on any behaviour.
No matter which touchpoints your customers interact with, Adobe Target can deliver a consistent experience based on a single, progressive visitor profile.