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Great experiences breed great loyalty.

Tech companies that put digital experiences at the centre of everything outperform their peers and create more loyal customers. We’ve gathered the best tips and insights in the tech industry to help you to become an experience business.


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Add value for customers and they’ll value you.

Tech is constantly evolving and ultra-competitive. The companies that get ahead are the ones that understand their value to their customers. Learn how to build a solid digital foundation that supports what customers care about, so you can innovate intentionally and effectively, in our report, Transcending Tech.

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Overtake the competition with digital speed.

Tech is fast. So fast that many companies risk getting left behind. Read the report from Ovum, Digital Marketing Strategies to Get Ahead in the High-Tech Industry, to see how your digital strategies measure up and to learn the strategies that will help you to keep up with the future of marketing.

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Your peers have spoken. See where tech stands.

We teamed up with Econsultancy to survey 900 professionals in the tech industry — and now we’re sharing the results. Read the 2017 Digital Trends in the Technology Sector report to see why tech companies are more likely to be digital leaders and why they can no longer take a one-size-fits-all approach.

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See how our high-tech customers succeed in marketing.

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Dell uses Adobe Marketing Cloud to help their employees deliver the experiences customers love.

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Informatica uses Adobe Marketing Cloud to reach audiences with tailored, targeted content.

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Stand out through exceptional experiences.

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Build a digital foundation in tech.

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Utilise customer intelligence in tech.

Utilise customer intelligence in tech.

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