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A two-part deep dive into customer data platforms.
The True Value of Real-Time Personalisation shows how customers expect tailored, relevant experiences.
Part one looks at customer data platforms that help established financial businesses offer personalised service. Part two explores CDPs that give these organisations a much-needed competitive edge.
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title
Find out how businesses can understand and support individual customers.
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caas:content-type/report, caas:content-type/report, caas:products/adobe-experience-manager-sites, caas:topic/content-management, caas:topic/digital-foundation, caas:industry/financial-services, caas:collection/dxresources