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Adobe Resource Center

Enterprise-level marketing resources, tools, videos, webinars, and more. Discover content tailored to your business goals by product, industry, or type.

REPORT

This year's report explores how generative and agentic AI shape experiences, highlights gaps and offers insights to help brands keep pace.

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ARTICLE

Latest innovations in Adobe GenStudio for Performance Marketing.

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  • Adobe: UK Consumers rack up £4.9 billion ‘Buy-Now-Pay-Later’ Debt in first four months of 2023

    The latest Adobe Digital Economy Index data from the UK, based on Adobe Analytics data, revealed that UK consumers have racked up a total of £5bn in Buy Now Pay Later debt since …

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  • Key examples of data-driven marketing strategies

    5 straight-forward ways to make your marketing more data-driven: personalisation, cross-channel data sharing, using demographic data and more.

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  • CORT reaches 95% unique audience with targeted ads

    CORT reaches 95% unique audience with targeted ads managed with Adobe Advertising Cloud.

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2448 results

2448 results

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  • Take an interactive tour of Adobe Brand Visibility.

    Elevate your brand authority and visibility with a generative AI search and discovery optimisation solution.

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  • AI is the new shop front. Is your catalogue ready?

    Shopping is moving to conversational AI. Discover how agentic AI in Adobe Commerce helps your products get found and recommended.

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  • ServiceNow’s playbook for agent-based marketing.

    Discover how ServiceNow scales personalised experiences with Adobe AI solutions.

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  • Comparing leading LLMs for enterprise use cases.

    Explore how ChatGPT, Gemini, Claude and Llama perform across functions like research, coding, customer service and business automation.

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  • The inside story of creative collaboration

    Learn how to evaluate any AI document vendor against a lear security framework and see how Adobe Acrobat Studio meets enterprise-grade standards.

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  • How leading brands put agentic AI to work.

    Merkle, Lenovo and Cox Communications demo Adobe AI across shopping, analytics and content.

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  • How autonomous decisioning is reshaping marketing.

    Build robust and effective AI ecosystems. Here's how leaders can move beyond automation to decision intelligence and agentic implementation.

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  • How to align AI scoring with colour psychology.

    Discover how AI scoring helps marketers validate colour decisions through real-world performance, readability and audience response.

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  • Adobe Acrobat for PDF accessibility.

    Meet PDF accessibility requirements at scale with Adobe Acrobat's AI tagging, compliance checks and automation.

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1 - 9 of 2448 results