It's more important than ever for brands to invest in digital channels if they want to grow and expand quickly. But scaling your commerce platform to support your channels and drive conversions can be daunting and expensive. Join Benchmade, a forward-thinking knife manufacturer, to see how they’re making it work by transforming customer experiences across their B2B and B2C channels.
Here’s what you’ll learn in this session:
- Keys to supporting your digital channels
- Tips for creating a commerce foundation to scale quickly
- A future roadmap to drive conversions with personalisation