Brett Wilps, Program Supérieur, DICK'S Sporting Goods
Get the details as DICK'S Sporting Goods (DSG) shares how they continue to create personalized, optimized customer journeys. By combining numérique analytique data from Adobe with the « why » behind customer behavior from Medallia, DSG found new ways to optimize their numérique magasinage experience and improve conversion rates for athletes visiting their site Web.
You'll learn how DSG did the following:
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