Experience Makers Live

Differentiate Your Brand in a Market Full of Clones

Nicholas Kontopoulos, Regional Head of Marketing, Asia Pacific, Adobe.

Terence Thambi Rajah, APAC Solutions Consultant Lead, Adobe

Is your business identity unique enough? Maybe you find yourself selling in a market flooded with identical products or services. If so, this session is for you, as you’ll get best practices and learn from real-world stories to help you differentiate your brand and keep customers coming back.


Here’s what you’ll learn in this session:

  • Craft a unique identity and value proposition 
  • Use strong marketing, performance, and identity foundations to build loyalty 
  • Assess what is or isn’t unique about your business to plan for differentiated experiences going forward
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