Adobe CX Enterprise Coworker
Your always-on, AI-powered teammate.
Whether you're building a journey, creating an audience, or orchestrating end-to-end campaigns, Adobe CX Enterprise Coworker connects every step of your marketing workflow — so you can reach your goals faster.
Agentic intelligence. Your enterprise context.
Coworker autonomously executes complex marketing workflows by learning how your team works across the full marketing function, navigating blockers on its own, and never acting without your approval.
- Audiences
- Journeys
- Insights
- Diagnostics
- Operations
Find the right audience faster.
Describe who you want to reach. Coworker analyzes customer data and audience composition, identifies segment overlap, and delivers a ready-to-use audience that’s already sized and validated.
Go from idea to full journey in minutes.
Start with a goal — such as improving onboarding or reducing cart abandonment. Coworker identifies the audience, recommends a journey structure, flags potential issues, and refines the journey until you approve it.
Get deep insights using simple requests.
Review performance across channels, understand trends, and turn a whole quarter’s worth of data into a stakeholder-ready summary — complete with recommendations and visualizations.
Understand the why behind what happened.
Ask why engagement dropped, why an audience grew, or what's driving campaign performance. Coworker investigates your data to surface likely causes and recommends the next steps, saving you from digging through dashboards.
Improve marketing with regular health checks across the customer experience.
Get an instant overview of how datasets, schemas, audiences, journeys, and destinations connect. Coworker can summarize your programs, highlight gaps, and recommend actions.
From conversation to orchestrated action.
Coworker's technology learns, adapts, and recovers as it works. See how it works.
Chat
Transform the way your team works. From insights extraction to content generation, Coworker Chat empowers practitioners to complete complex tasks through natural language.
Campaigns
Designed for agile marketing teams, Coworker Campaigns lets you build and launch campaigns from a single prompt. Describe your goal, upload an audience, and it generates a ready-to-launch campaign.
Projects (coming soon)
For work that spans enterprise teams and timelines, Coworker Projects is your always-on teammate. Set a goal and it coordinates across people and agents to move work from planning to delivery.
Chat
Transform the way your team works. From insights extraction to content generation, Coworker Chat empowers practitioners to complete complex tasks through natural language.
Campaigns
Designed for agile marketing teams, Coworker Campaigns lets you build and launch campaigns from a single prompt. Describe your goal, upload an audience, and it generates on-brand assets, recommends a campaign plan, and maps the customer journey.
Projects (coming soon)
For work that spans enterprise teams and timelines, Coworker Projects is your always-on teammate for end-to-end execution that transform your business outcomes. Set a goal and it coordinates across people and agents to move work from planning to delivery in one collaborative workspace.
Learn more about Adobe CX Enterprise Coworker.
https://main--da-bacom--adobecom.aem.page/fragments/products/cx-enterprise-coworker/deeper-content
Adobe CX Enterprise Coworker FAQs.
What is AI marketing workflow automation?
How does Adobe CX Enterprise Coworker improve marketing efficiency and performance?
What types of marketing workflows can be automated with Adobe CX Enterprise Coworker?
How does CX Enterprise Coworker differ from traditional agents?
How does CX Enterprise Coworker connect with Adobe Experience Platform Agent Orchestrator?
How does CX Enterprise Coworker connect with Adobe’s specialized agents and skills?
Let us show you the full power of Adobe CX Enterprise Coworker.
