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SEMRUSH
Scale smarter. Grow faster in search.
The leading platform to grow and measure brand visibility across virtually every digital channel.
Confident decisions with complete visibility data.
Access one of the largest, continuously evolving visibility datasets across search, AI, traffic, and site performance — available via products, APIs, and Professional Services.
Work from a single source of truth and focus on what drives real impact.
One strategy and stack for search and AI.
Replace fragmented tools with a connected visibility system — so you can confidently manage how your brand is discovered, evaluated, and selected across search engines and AI-driven experiences.
Clear workflows, built to scale.
Turn strategy into repeatable execution across all markets. Standardized workflows and AI-powered automations with clear prioritization help teams work proactively, move faster, stay aligned, and deliver consistent performance across complex environments.
Built for global teams.
Work in a system that fits your operations with secure and flexible access management, executive-ready reporting, consistent measurement, and full transparency across teams.
Seamless integration across your stack.
Connect Semrush Enterprise with your analytics, reporting, and internal systems — so insights flow directly into action across the organization.
Unified search intelligence.
Tap into billions of keyword, prompt, backlink, and competitor data points to identify opportunities, benchmark performance, and prioritize high-impact growth initiatives.
Connected marketing workflows.
Move seamlessly from research to execution — planning campaigns, optimizing content, and tracking performance without switching between disconnected tools.
Competitive market insights.
Analyze how competitors acquire traffic, uncover emerging search trends, and identify new opportunities to capture demand.
Cross-channel visibility tracking.
Measure how your brand performs across organic search, AI-generated answers, advertising, and social platforms to understand total digital visibility.
SEO and AI Visibility Toolkits.
Rank high and show up everywhere buyers search. Find high-value topics, fix technical issues, get mentions, and track how your brand appears across Google and AI platforms.
Content Toolkit.
Create content that earns visibility. Research topics with real demand, optimize for search intent, and generate content that brings in relevant traffic.
Traffic and Market Toolkit.
See who you’re really up against. Compare your traffic, audience, and market share against competitors, and spot the gaps shaping your next move. Powered by one of the largest competitive intelligence datasets in the market.
Local Toolkit.
Bring in more local customers. Manage your listings, increase visibility in search and AI, and control how your brand appears across every platform.
AI PR Toolkit.
Shape how AI talks about your brand. Get into the sources LLMs trust, earn media coverage, and track how that drives your presence in AI answers.
Advertising Toolkit.
Maximize visibility across paid channels. Track ad performance against competitors and make sure your brand shows up where intent is high.
Frequently asked questions about Semrush.
What is Semrush and how does it work?
Semrush is a brand visibility platform that collects and analyzes public web, keyword, and competitive data to help organizations grow Brand Visibility. It works by crawling search results and websites, aggregating third-party data, and turning that intelligence into dashboards, reports, and workflows for research, content optimization, and performance measurement.
What can you do with Semrush?
Research keywords, track visibility across search engines and in AI-generated answers, audit websites for technical SEO issues, analyze competitors, and plan or optimize content and paid search campaigns. Semrush also monitors backlinks, brand mentions in AI platforms, and overall digital performance across channels.
How does Semrush compare to other SEO tools?
Many search tools specialize in a single discipline. Semrush is a comprehensive platform that unifies SEO, AI visibility, content intelligence, competitive analysis, and paid media insights in one environment. For enterprise organizations, this means fewer disconnected tools, a unified view of performance across search engines and AI, and the ability to connect search intelligence to business outcomes.
Is Semrush suitable for enterprise SEO and marketing teams?
Yes. Semrush Enterprise provides advanced workflows, large-scale reporting, API integrations, and collaboration features that support enterprise-level search, content, and digital marketing operations. Its data depth, governance controls, and project management capabilities make it adaptable to complex team structures, multiple brands, and global markets.