Is your business identity unique enough? Maybe you find yourself selling in a market flooded with identical products or services. If so, this session is for you, as you’ll get best practices and learn from real-world stories to help you to differentiate your brand and keep customers coming back.
Here’s what you’ll learn in this session:
Craft a unique identity and value proposition
Use strong marketing, performance and identity foundations to build loyalty
Assess what is or isn’t unique about your business to plan for differentiated experiences going forward